The homepage of Jarred McGinnis's website, which has a dusty, off-white background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font. Alongside is the site menu in a much smaller, uppercase font. Below in a huge, italicised font are the words 'The Coward'. Below this is a quote from Literary Review which reads 'A striking, moving debut', followed by a button that says 'Order The Coward'. Alongside this is the paperback cover of The Coward itself, which consists of the title in large condensed uppercase yellow text on top of an atmospheric photograph of a Hopper-esque diner booth. To the right of the image, prominent text reads 'July 2021, Canongate', with a smaller paragraph of text below. At the very bottom of the page is a black double border which stretches the full width of the page.
The 'Published Works' page from Jarred McGinnis's website, as viewed on a smartphone-sized screen. The page has a dusty, off-white background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font. Alongside is a rectangular white button with a black border and the text 'Menu'. Below this is the page title in a huge font, followed by the text 'Words I have written that meant enough to someone else to capture between a page or two. Enjoy!'. The word 'Recent' then appears in white on top of a black, flag-like banner. Underneath this is the top of a book cover, which is mostly truncated by the crop of the image. The visible text reads 'You won't find a more uplifting read in these dark times—Irvine Welsh'.

Firstly and foremost, their designs are clean and beautiful with great attention to the UI/UX. I wholeheartedly recommend working with them.

Jarred McGinnis
The 'Published Works' page from Jarred McGinnis's website, viewed on a smartphone-sized screen. The page has a dusty, off-white background with black text. In the top-right corner is a rectangular white button with a black border and the text 'Menu'. Below this is a full-width orange double border. The word 'Selected' then appears in white on top of a black, flag-like banner. Underneath this is a list of different works: 'Jarred McGinnis Reconstruction(s)', 'You don't have to be disabled to write about disability, but you'd better get it right', and 'I'm a father in a wheelchair'.
The 'Published Works' page of Jarred McGinnis's website, which has a dusty, off-white background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font. Alongside is the site menu in a much smaller, uppercase font. Below the word 'Recent' sits within a black, flag-like banner which is aligned to the top of a book cover which has the text 'The Coward' alongside. Below, two further book covers with accompanying text follow, 'Rough Beasts' and 'Charles III'.

Gold dust

The redesign of Jarred’s digital residence was timed to coincide with the publication of his now globally-lauded debut novel The Coward.

Our reappraisal of the site involved a restructuring of the content, a rejuvenation of the aesthetic, and the creation of a billboard-esque landing page to celebrate the books formal announcement.

A dusty, sun-bleached, Americana-inspired palette complements the monochrome melodrama of Moret, a typeface influenced by 20th century European sign painting. The more sedately charismatic IvyPresto provides a literary anchor to such typographic theatre, ably supported by the uppercase municipality of PT Root UI.

The 'Biography' page of Jarred McGinnis's website, which has a dusty, off-white background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font. Alongside is the site menu in a much smaller, uppercase font. Below the page is split into two equal columns. The left column contains a photograph of Jarred sat in front of some foliage, with his arms folded, staring intensely at the camera with a slightly deadpan expression. The right column has the word 'Biography' in a huge, bold font, followed by two paragraphs of much smaller text.
The mobile menu from Jarred McGinnis's website, viewed on a smartphone-sized screen. The menu has a rich orange background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font, and opposite in the top-right corner is a rectangular black button with white text reading 'Close'. Below the menu links are: 'The Coward, Published Works, Live Works and Biography'.

Ive worked with Frontwards Design on a number of projects for both my own website and websites for Arts Council England funded projects. They are responsive to feedback and have always delivered incredible results on time and on budget.

Jarred McGinnis
The 'Live Works' page of Jarred McGinnis's website, which has a dusty, off-white background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font. Alongside is the site menu in a much smaller, uppercase font. Below is the text 'The Special Relationship'. Underneath this is a YouTube video embed alongside the quotation 'Readings shouldn't be boring' in a huge condensed font. A much smaller section of text follows below until it is cut off by the crop of the image.
The 'Biography' page of Jarred McGinnis's website, as viewed on a smartphone-sized screen. It has a dusty, off-white background with black text. Jarred's name sits in the top-left corner in a large, characterful, bold, sans-serif font. Alongside is a rectangular white button with a black border and the text 'Menu'. Below this is the page title in a huge font, followed by the text 'Guardian as one of the UK’s ten best emerging writers. His debut novel ‘The Coward’ was selected for BBC 2’s Between the Covers, BBC Radio 2’s Book Club and listed for the Barbellion Prize. The French edition won the First Novel Prize and was selected for the prestigious Femina prize. He is the winner of the 2023 Eccles Centre & Hay Festival Writer’s Award. He is the co-founder of The Special Relationship, which was chosen for the British Council’s International Literature Showcase. He was the creative director for ‘Moby-Dick Unabridged‘, a four-day immersive multimedia reading of Herman Melville’s ‘Moby-Dick’ at the Southbank'.