One Beat PR

A 10th birthday renovation and redecoration for the nicest music PR agency in the business

Website
The homepage of the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones, the lead of which connects with the joined-up handwriting of 'One Beat', which in turn connects to a cassette Walkman. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'Current Roster', 'Past Campaigns' and 'Contact'. Underneath is a wavy, pastel-red line that separates the header from the rest of the page. In the main content section, the text 'New to our roster' in a chunky, slightly seventies red serif font sits alongside a large red circular motif to its left and a red arrow motif pointing to the right containing the words 'Our Full Roster', to its right. Below this, three square images with red borders sit in a row, each with text below. The first image is of five people standing in a line in front of a beige curtain; the text reads 'screensaver—Upset the Rhythm'. The second image is of a person with long blonde hair, wearing a red dress and holding a bunch of yellow flowers in their hand, standing in front of a shadowy, dark blue background; the text reads 'Locate S,1—Captured Tracks.' The third image is of a person standing in front of some red and brown patterned wallpaper, facing to the right but looking back into the camera. She has long brown hair with blonde highlights and is wearing a brown top with what appear to be sewn on patches. The text reads 'Shangri-Lass—Redundant Span Records'.
A page from the One Beat PR website, viewed on a mobile screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones, the lead of which connects with the joined-up handwriting of 'One Beat', which in turn connects to a cassette Walkman. Underneath is the text 'Patience' in a large chunky, slightly seventies red serif font, sitting just above the words 'Night School' in a much smaller black bold uppercase sans-serif. Below is a photograph of a person standing behind some yellow and red bunting, which stretches from the bottom left, diagonally up and right to the top of the image. The background is made up of a large expanse of blue sky, dotted with white clouds, and what looks like a petrol station below. The person has dark brown, shoulder-length hair, red lipstick, is wearing an orange turtleneck jumper and stares impassively into the camera.

Many happy returns

To celebrate their tenth birthday, One Beat asked us to redesign the site we built over half a decade ago, in what were certainly the ‘days of yore’, and when this cherished music PR agency was still a solo affair.

Now a dynamic duo, we’ve matched One Beat’s growth with a brighter, confident tri-tone palette that screams ‘I’m 10’, and an aesthetic approach replete with pictographic nods to musical equipment and ephemera. The layout is led by the sweeping use of New Spirit, a timeless, tempered and aptly grown-up cousin to pop-culture omnipresents like Cooper Black.

Visit One Beat PR's site
A page from the One Beat PR website, viewed on a mobile screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones. Behind and underneath is the truncated bottom of an image and the text 'Emergence Collective—Redundant Span Records'. Below this is a square photograph of the band 'En Attendant Ana' sitting against a pure white background, all entangled with each other and staring into the camera. Below their photo is their name and the words 'Trouble in Mind'. The top of a third image is just about visible before being cut off by the image's crop. In the bottom-right corner is a red circle with a white border and slight drop-shadow, which contains the word 'Menu'.
The Current Roster page of the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones, the lead of which connects with the joined-up handwriting of 'One Beat', which in turn connects to a cassette Walkman. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'Current Roster', 'Past Campaigns' and 'Contact'. Underneath is a wavy, pastel-red line that separates the header from the rest of the page. Behind and below this, is a three-columned grid of red-bordered, square images with accompanying text. The visible text reads, from top to bottom, left to right: 'Speedy Wunderground', 'Stealing Sheep—Both Sides Records', 'Sun June—Run for Cover', 'Sunwatchers—Trouble in Mind', 'Terry—Upset the Rhythm', 'The Antlers—Transgressive Records'.
A page from the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones, the lead of which connects with the joined-up handwriting of 'One Beat', which in turn connects to a cassette Walkman. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'Current Roster', 'Past Campaigns' and 'Contact'. Underneath is a wavy, pastel-red line that separates the header from the rest of the page. The word 'Parsnip' sits below in a large, chunky, seventies-ish, pastel-red serif font, alongside a circular red shape, and above the words 'Trouble in Mind' in a much smaller, black bold uppercase sans-serif. Below this is a landscape photograph with a red border, that depicts four people looking up into the camera, affectionately entangled with each other on a bed of seventies patterned cushions. Alongside the photo, are two boxes with red, rounded borders, headed 'Artist Links' and 'Artist Assets'.
The mobile menu from the One Beat PR website. It has a pastel-red background and white text. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones. Underneath is the text 'About, Current Roster, Past Campaigns, Contact' in a large chunky, slightly seventies serif font. In the bottom-right corner is a white circle with red text containing the word 'Close'.
The homepage of the One Beat PR website, viewed on a mobile screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones. Behind the logo is a wavy red line that stretches the full width of the screen. Underneath is the text 'Hello! Welcome to One Beat PR' in a large chunky, slightly seventies red serif font. Below text continues: 'We're a UK-based independent music PR company founded in 2011 by Liv Willars. We work with a variety of brilliant bands, artists and record labels. Our labels include ATO Records, Bayonet Records, Bella Union, Captured Tracks, City Slang, Father/Daughter Records.' In the bottom-right corner is a red circle with a white border and slight drop-shadow, which contains the word 'Menu'.
The homepage of the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, which consists of a cartoony illustration of the head of a person, with eyes closed, rosy cheeks and pigtails, wearing headphones, the lead of which connects with the joined-up handwriting of 'One Beat', which in turn connects to a cassette Walkman. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'Current Roster', 'Past Campaigns' and 'Contact'. Underneath is a wavy, pastel-red line that separates the header from the rest of the page. In the main content section, the text 'What's Happening?' in a chunky, slightly seventies red serif font sits alongside three boxes with red rounded borders, which contain social media feeds. Below is a section made up of two adjacent columns with a pastel-red background and white text. The left column has the text 'On the airwaves' alongside a Spotify playlist embed, and the right column contains the words 'Stay in touch!' alongside a list of different social media platform icons and handles.