One Beat PR

A 10th birthday renovation and redecoration for the nicest music PR agency in the business

Website
The homepage of the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, which consists of an oval, globe-like or possibly drum-like shape within which is the text 'One Beat' in a thick, all-caps serif with a seventies slant. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'PR Campaigns', 'Management', 'Past Campaigns' and 'Contact'. In the main content section, the text 'New to our roster' in a slightly seventies red serif font sits alongside a large red circular motif to its left and a red arrow motif pointing to the right containing the words 'All PR Clients', to its right. Below this, three square images with red borders sit in a row, each with text below. The first image is a black and white photograph of five people standing in a row in front of a white background; the text reads 'Velocity Girl—Slumberland. The second image is of a person with long dark hair, standing beside a mirror with a painted green frame, looking off into the distance. A portion of their face is reflected in the mirror as are some fairy lights, refracting in the glass. The text reads 'Spike—Gob Nation' The third image is a close up of a person standing in what appears to be a bush, with two large green leaves partially obscuring their face. They have long brown hair and appear to be holding a saxophone. The text reads 'Lim Orion—Dragonfruit Records'.
A page from the One Beat PR website, viewed on a mobile screen. In the top-centre is the site's logo, in a pastel red, which consists of an oval, globe-like or possibly drum-like shape within which is the text 'One Beat' in a thick, all-caps serif with a seventies slant. Underneath is the text 'Hannah Lew' in a large chunky, slightly seventies red serif font, sitting just above the words 'Night School Records' in a much smaller black bold uppercase sans-serif. Below is a photograph, taken from a low angle and looking up at a person standing below a tree, with blue sky peeking through the leaves. The person has dark brown hair, red lipstick, is wearing a red coat and stares defiantly into the camera, albeit with a slightly startled air, as if they have just been discovered up to no good.

Many happy returns

To celebrate their tenth birthday, One Beat asked us to redesign the site we built over half a decade ago, in what were certainly the ‘days of yore’.

We’ve matched One Beat’s growth with a brighter, confident tri-tone palette that screams ‘I’m 10’, and an aesthetic approach replete with pictographic nods to musical equipment and ephemera. The layout is led by the sweeping use of New Spirit, a timeless, tempered and aptly grown-up cousin to pop-culture omnipresents like Cooper Black.

Visit One Beat PR's site
A page from the One Beat PR website, viewed on a mobile screen. In the top-left is the site's logo, in a pastel red, which consists of a white circle with a red outline, within which is the text 'One Beat' in a thick, all-caps serif with a seventies slant. Behind and underneath is the truncated bottom of an image and the text 'Emergence Collective—Redundant Span Records'. Below this is a square photograph of the band 'En Attendant Ana' sitting against a pure white background, all entangled with each other and staring into the camera. Below their photo is their name and the words 'Trouble in Mind'. The top of a third image is just about visible before being cut off by the image's crop. In the bottom-right corner is a red circle with a white border and slight drop-shadow, which contains the word 'Menu'.
The Current Roster page of the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, thick, all-caps serif with a seventies slant. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'PR Campaigns', 'Management', 'Past Campaigns' and 'Contact'. Below is a three-columned grid of red-bordered, square images with accompanying text. The visible text reads, from top to bottom, left to right: 'Soap&Skin—Play it Again Sam', 'Sophia Yau-Weeks—Lavasocks Records', 'Spike—Gobnation', 'Studio Electrophonique—Valley of Eyes Records', 'Sunwatchers—Trouble in Mind', 'Terry—Upset the Rhythm'.
A page from the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, thick, all-caps serif with a seventies slant. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'PR Campaigns', 'Management', 'Past Campaigns' and 'Contact'. The words 'The Tubs' sits below in a large, chunky, seventies-ish, pastel-red serif font, alongside a circular red shape, and above the words 'Merge Records' in a much smaller, black bold uppercase sans-serif. Below this is a landscape photograph with a red border, that depicts four people in a graveyard, staring into the camera with a mixture of nonchalance and amusement. Alongside the photo, are two boxes with red, rounded borders, headed 'Artist Links' and 'Artist Assets'.
The mobile menu from the One Beat PR website. It has a pastel-red background and white text. In the top-centre is the site's logo, in a pastel red, which consists of a white circle with a red outline, within which is the text 'One Beat' in a thick, all-caps serif with a seventies slant. Underneath is the text 'About, PR Clients, Management, Past Campaigns, Contact' in a large chunky, slightly seventies serif font. In the bottom-right corner is a white circle with red text containing the word 'Close'.
The homepage of the One Beat PR website, viewed on a mobile screen. In the top-left is the site's logo, in a pastel red, which consists of a white circle with a red outline, within which is the text 'One Beat' in a thick, all-caps serif with a seventies slant. Behind the logo is a red line that stretches the full width of the screen. Underneath is the text 'Hello! Welcome to One Beat' in a large chunky, slightly seventies red serif font. Below text continues: 'We're an independent music PR company founded in 2011 by Liv Willars. Based in Sheffield and London, we specialise in print and online PR and artist management, and work with a variety of brilliant artists, bands and record labels. Our labels include ATO Records, Captured Tracks, Delicious Clam, Father/Daughter Records.' In the bottom-right corner is a red circle with a white border and slight drop-shadow, which contains the word 'Menu'.
The homepage of the One Beat PR website, viewed on a desktop screen. In the top-left corner is the site's logo, in a pastel red, thick, all-caps serif with a seventies slant. Directly opposite the logo on the right-hand side is the site menu, containing links to 'About', 'PR Campaigns', 'Management', 'Past Campaigns' and 'Contact'. In the main content section, the following artists and bands are listed: